by Dave Sturgeon | Nov 20, 2024 | Advertising, Marketing, radio-advertising
Why Top Real Estate Agents Are Turning to Radio Endorsements to Dominate Their Markets In today’s fiercely competitive real estate market, standing out as the go-to agent for homeowners can feel like an uphill battle. SEO, pay-per-click ads, and postcards are common...
by Dave Sturgeon | Nov 2, 2024 | Advertising, Marketing, OTT, radio-advertising
When it comes to selling homes, location is everything. And not just for property values or neighborhood appeal—it’s crucial to your marketing strategy. In today’s digital landscape, it’s tempting to rely on pay-per-click and SEO solutions, but these approaches rarely...
by Dave Sturgeon | Oct 25, 2024 | Advertising, digital-marketing, Marketing
The Rise of Podcast and Online Audio Advertising Over the Past Decade Over the past decade, podcasting and online audio have emerged as powerful platforms for advertisers, revolutionizing how brands engage with consumers. As podcast and online audio listenership grew...
by Dave Sturgeon | Oct 15, 2024 | Advertising, Marketing, OTT, TV-Marketing
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by Dave Sturgeon | Apr 7, 2024 | Advertising, Marketing, OTT, TV-Marketing
In today’s digital landscape, Over-The-Top (OTT) advertising has emerged as a powerful tool for small businesses seeking to connect with local audiences in a more direct and measurable way. What is OTT? Over-The-Top (OTT) refers to the delivery of video content...
