by Dave Sturgeon | Jan 6, 2025 | Advertising, Marketing
Partner with RTVA for a Winning Marketing Strategy As a real estate agent, you know the market is crowded with competition. To win more listings and attract qualified buyers, your name must be the first one people think of when they’re ready to act. In 2025, building...
by Dave Sturgeon | Dec 2, 2024 | Advertising, Marketing, OTT, radio-advertising, TV-Marketing
Stand Out as a Real Estate Team Leader In today’s competitive real estate landscape, attracting top-performing agents to your team requires more than just offering better splits or office perks. Great agents—those who consistently drive results—want to align with...
by Dave Sturgeon | Nov 20, 2024 | Advertising, Marketing, radio-advertising
Why Top Real Estate Agents Are Turning to Radio Endorsements to Dominate Their Markets In today’s fiercely competitive real estate market, standing out as the go-to agent for homeowners can feel like an uphill battle. SEO, pay-per-click ads, and postcards are common...
by Dave Sturgeon | Nov 2, 2024 | Advertising, Marketing, OTT, radio-advertising
When it comes to selling homes, location is everything. And not just for property values or neighborhood appeal—it’s crucial to your marketing strategy. In today’s digital landscape, it’s tempting to rely on pay-per-click and SEO solutions, but these approaches rarely...
by Dave Sturgeon | Oct 25, 2024 | Advertising, digital-marketing, Marketing
The Rise of Podcast and Online Audio Advertising Over the Past Decade Over the past decade, podcasting and online audio have emerged as powerful platforms for advertisers, revolutionizing how brands engage with consumers. As podcast and online audio listenership grew...
by Dave Sturgeon | Oct 22, 2024 | Marketing, OTT, TV-Marketing
For years, direct mail postcards have been a trusted strategy for real estate agents to farm specific neighborhoods, and while postcard campaigns still work, there’s now a more effective and affordable way to connect with homeowners who are actively thinking about...