by Dave Sturgeon | Dec 2, 2024 | Advertising, Marketing, OTT, radio-advertising, TV-Marketing
Stand Out as a Real Estate Team Leader In today’s competitive real estate landscape, attracting top-performing agents to your team requires more than just offering better splits or office perks. Great agents—those who consistently drive results—want to align with...
by Dave Sturgeon | Nov 2, 2024 | Advertising, Marketing, OTT, radio-advertising
When it comes to selling homes, location is everything. And not just for property values or neighborhood appeal—it’s crucial to your marketing strategy. In today’s digital landscape, it’s tempting to rely on pay-per-click and SEO solutions, but these approaches rarely...
by Dave Sturgeon | Oct 22, 2024 | Marketing, OTT, TV-Marketing
For years, direct mail postcards have been a trusted strategy for real estate agents to farm specific neighborhoods, and while postcard campaigns still work, there’s now a more effective and affordable way to connect with homeowners who are actively thinking about...
by Dave Sturgeon | Oct 15, 2024 | Advertising, Marketing, OTT, TV-Marketing
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by Dave Sturgeon | Apr 7, 2024 | Advertising, Marketing, OTT, TV-Marketing
In today’s digital landscape, Over-The-Top (OTT) advertising has emerged as a powerful tool for small businesses seeking to connect with local audiences in a more direct and measurable way. What is OTT? Over-The-Top (OTT) refers to the delivery of video content...