by Dave Sturgeon | May 23, 2025 | Advertising, Marketing, radio-advertising
Imagine tens of thousands of homeowners hearing their favorite Radio Personality endorsing you as the only agent they would trust to sell their home! That endorsement extends beyond radio when you leverage your Radio Influencer’s endorsement in your video...
by Dave Sturgeon | Apr 7, 2025 | Advertising, Marketing, radio-advertising
Every April, The Masters reminds us what greatness under pressure looks like. Precision. Strategy. Trust. And while not every Radio Market Manager walks the fairways of Augusta, the same principles apply – especially when revenue’s tight and expectations are...
by Dave Sturgeon | Apr 1, 2025 | Advertising, Marketing, radio-advertising
“Does anybody even listen to the Radio anymore?” Of course you can pull out RAB’s latest research that shows 91% of adults 18 and older listen every month, making it the number one mass-reach audio medium; AM/FM Radio’s reach is greater than that of live and...
by Dave Sturgeon | Dec 2, 2024 | Advertising, Marketing, OTT, radio-advertising, TV-Marketing
Stand Out as a Real Estate Team Leader In today’s competitive real estate landscape, attracting top-performing agents to your team requires more than just offering better splits or office perks. Great agents—those who consistently drive results—want to align with...
by Dave Sturgeon | Nov 26, 2024 | Advertising, radio-advertising
For decades, product placement in movies and TV shows has been a goldmine for brands, seamlessly embedding products into the fabric of entertainment. These placements turn brands into cultural icons, creating unforgettable moments that resonate with audiences for...
by Dave Sturgeon | Nov 20, 2024 | Advertising, Marketing, radio-advertising
Why Top Real Estate Agents Are Turning to Radio Endorsements to Dominate Their Markets In today’s fiercely competitive real estate market, standing out as the go-to agent for homeowners can feel like an uphill battle. SEO, pay-per-click ads, and postcards are common...