by Dave Sturgeon | Nov 2, 2024 | Advertising, Marketing, OTT, radio-advertising
When it comes to selling homes, location is everything. And not just for property values or neighborhood appeal—it’s crucial to your marketing strategy. In today’s digital landscape, it’s tempting to rely on pay-per-click and SEO solutions, but these approaches rarely...
by Dave Sturgeon | Oct 4, 2024 | digital-marketing, Marketing, radio-advertising
Why “No Funds for Marketing” is a Risky Excuse It’s common for businesses to say, “I don’t have the funds for marketing right now.” While this may seem like the only way to cut costs, it can actually do more harm than good. Marketing isn’t just an expense—it’s an...
by admin | Sep 29, 2024 | radio-advertising
Radio is the Soundtrack to your Customer’s Daily Journey LISTEN: Dave interviews Tammy Greenburg, SVP Radio Ad Bureau, New York Tammy Greenburg’s article in Radio Matters In an age where digital marketing dominates the conversation, radio advertising may...
